Online Webinar: the growing importance of reviews with Legal Futures

Webinar - Online reviews: Happy clients or keyboard warriors?

Helen Lobozzo, Head of Client Care, participates in Legal Futures latest online webinar exploring the highs and lows of online reviews on 19th March.

Online reviews by clients are a new and tricky challenge facing a lot of law firms. Do you encourage them? Do you engage with them? What about fake reviews? Or plain bad ones?

No law firm can afford to ignore its online reputation any longer – with more and more people starting their search for a lawyer online, you have to make your mark at once.

This special Legal Futures webinar will explain the growing importance of reviews and hear from both law firms that have benefitted from them and the platforms that are encouraging them.

Experts will provide advice on how best to manage the process, achieve internal buy-in and deal with negative feedback. Was Summerfield Browne right to sue a client for libel over their review? A court awarded the law firm £25,000 in damages, but it triggered a huge amount of negative publicity too.

We will hear as well from the Solicitors Regulation Authority, which is working with the Council for Licensed Conveyancers, CILEx Regulation, a variety of law firms and seven review websites to pilot best practice.

The Competition and Markets Authority has made it clear that reviews should play a key role in consumers’ search for a lawyer. The question is fast becoming not whether you should engage with reviews, but how. This webinar will point the way.

As an early adopter Taylor Rose has established best practice and Helen shares her experience of managing the firm's reviews and how data analysis is key to helping the firm to continuously improve client experience. Join Helen and her peers discuss how they have embraced online reviews and find out how they manage the process, make use of the feedback and what benefits this brings to the business.